FREE personalized email templates for your business
Enter your website and email to generate free, tailored email templates that match your brand voice and services.
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Download any of our professionally written generic email templates below:
Welcome Email
A warm welcome email to send to new customers after they've made their first booking or purchase.
Request for Review
A friendly request for clients to share their experience through a review or testimonial.
Appointment Reminder
A clear and helpful reminder about an upcoming appointment or session.
Ask for Feedback
A professional request for feedback about your services to help improve your business.
Booking Confirmation
A clear confirmation email with all the important details about a new booking.
Referral Request
A gracious request for referrals from satisfied clients, possibly including an incentive program.
Testimonial Request
A warm follow-up email requesting a short testimonial from happy clients to use on your website, social media, or promotional materials.
Discount Request Reply
A respectful and professional response to clients asking for a discount, designed to uphold your pricing while keeping the conversation open and positive.
Lead Response
First response to potential clients who have submitted an inquiry or contact form
Abandoned Cart Followup
A gentle reminder email sent when a client begins but doesn't complete a booking or inquiry. It encourages them to revisit the process and offers help if needed.
Yearly Check-in
A friendly, non-salesy email sent roughly one year after a project to reconnect with past clients, offer value, and spark repeat business.
Project Follow-Up
A thoughtful follow-up email to check in with past clients, maintain relationships, and explore future opportunities.
Pre-Shoot Preparation Guide
A helpful, client-focused email sent 1–2 weeks before a shoot or session. It shares preparation tips, expectations, and location info to ensure a smooth and confident experience.
Thank You
A warm follow-up email sent after a session or project to thank the client, build goodwill, and confirm what comes next.
Gallery Delivery
A clear, enthusiastic email sent to deliver the final gallery of edited photos. Includes access instructions, optional next steps, and a personal thank you.
Gallery Follow-Up: Prints, Favorites & Sharing
A helpful follow-up email sent after gallery delivery to guide clients through selecting favorites, ordering prints, or sharing images on social media.
Shoot Wrap-Up
A friendly follow-up email sent right after a session to thank the client and set clear expectations for gallery delivery and next steps.
Email template FAQs
Personalized emails reflect your brand, build trust, and increase engagement by showing customers you understand their needs.