Professional follow-up email templates
Keep your client relationships strong with perfectly timed follow-up emails. From review requests to yearly check-ins, we've got you covered.
Why are follow-up emails important?
Strategic follow-ups help you maintain relationships, gather feedback, and grow your business through referrals and reviews.
Build trust
Regular, thoughtful follow-ups show clients you care about their success and value the relationship.
Stay top of mind
Keep your business in clients' thoughts for future projects and referral opportunities.
Drive growth
Turn happy clients into advocates through reviews, testimonials, and referrals.
Follow-up email templates
Choose from our collection of professional follow-up templates or customize them to match your brand voice.
Request for Review
A friendly request for clients to share their experience through a review or testimonial.
Ask for Feedback
A professional request for feedback about your services to help improve your business.
Referral Request
A gracious request for referrals from satisfied clients, possibly including an incentive program.
Testimonial Request
A warm follow-up email requesting a short testimonial from happy clients to use on your website, social media, or promotional materials.
Yearly Check-in
A thoughtful annual check-in email to reconnect with past clients and explore new opportunities.
Project Follow-Up
A thoughtful follow-up email to check in with past clients, maintain relationships, and explore future opportunities.
Thank You
A sincere thank you email to show appreciation and maintain positive client relationships.
Gallery Follow-Up: Prints, Favorites & Sharing
A helpful follow-up email sent after gallery delivery to guide clients through selecting favorites, ordering prints, or sharing images on social media.
Shoot Wrap-Up
A professional follow-up email after a photo shoot to outline next steps and maintain client excitement.
Custom Follow-Up Template
Generate a personalized follow-up email template that matches your brand voice.
Follow-up email best practices
Timing is everything
- • Send review requests within 24-48 hours
- • Schedule check-ins quarterly or annually
- • Follow up on proposals within 3-5 business days
- • Send thank you emails within 24 hours
Keep it personal
- • Reference specific details from your work together
- • Use their name and project details
- • Maintain your brand voice
- • Show genuine appreciation
Ready to improve your follow-up game?
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