Generate personalized email templates
Enter your website and email to get free, personalized email templates — or check out our popular examples.
Just need the free templates without personalization?
Download any of our professionally written generic email templates below:
Welcome Email
A warm welcome email to send to new customers after they've made their first booking or purchase.
Request for Review
A friendly request for clients to share their experience through a review or testimonial.
Appointment Reminder
A clear and helpful reminder about an upcoming appointment or session.
Ask for Feedback
A professional request for feedback about your services to help improve your business.
Booking Confirmation
A clear confirmation email with all the important details about a new booking.
Referral Request
A gracious request for referrals from satisfied clients, possibly including an incentive program.
Testimonial Request
A warm follow-up email requesting a short testimonial from happy clients to use on your website, social media, or promotional materials.
Discount Request Reply
A respectful and professional response to clients asking for a discount, designed to uphold your pricing while keeping the conversation open and positive.
Lead Response
First response to potential clients who have submitted an inquiry or contact form
Abandoned Cart Followup
A gentle reminder email sent when a client begins but doesn't complete a booking or inquiry. It encourages them to revisit the process and offers help if needed.
Yearly Check-in Email
A thoughtful annual check-in email to reconnect with past clients and explore new opportunities.
Project Follow-Up
A thoughtful follow-up email to check in with past clients, maintain relationships, and explore future opportunities.
Pre-Shoot Preparation Guide
A helpful, client-focused email sent 1–2 weeks before a shoot or session. It shares preparation tips, expectations, and location info to ensure a smooth and confident experience.
Thank You
A sincere thank you email to show appreciation and maintain positive client relationships.
Gallery Delivery
A clear, enthusiastic email sent to deliver the final gallery of edited photos. Includes access instructions, optional next steps, and a personal thank you.
Gallery Follow-Up: Prints, Favorites & Sharing
A helpful follow-up email sent after gallery delivery to guide clients through selecting favorites, ordering prints, or sharing images on social media.
Shoot Wrap-Up
A professional follow-up email after a photo shoot to outline next steps and maintain client excitement.
Invoice Email
A clear, professional invoice email to notify clients of charges and provide payment instructions.
Payment Confirmation Email
Send a professional payment confirmation email with a clear receipt summary and next steps.
Proposal Email
Share a clear, client-friendly proposal with a link below, ensure it fits their needs, and express enthusiasm to work together.
Client Referral Email
A polished email to request referrals from happy clients — with clear next steps and a friendly, low-pressure tone.
Email template FAQs
Personalized emails reflect your brand, build trust, and increase engagement by showing customers you understand their needs.